Media Advisory – Unifor begins Detroit Three negotiations with Ford Motor Company

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TORONTO— Unifor will begin 2026 auto negotiations with Ford Motor Company on June 22, 2026. 

Negotiations will take place at the Sheraton Centre Toronto, where a photo opportunity featuring the ceremonial opening handshake will be held. This is a photo opportunity only; no questions will be taken at that time.

Following the bargaining session, Unifor will hold a media conference. A Zoom link and media call-in line will be available for reporters participating remotely.

Media planning to attend in person are asked to register in advance by emailing [email protected].

To receive the Zoom link and/or media conference call information, contact [email protected].

The media conference will also be livestreamed at autotalks.ca.

WHAT: Opening of bargaining between Unifor and Ford Motor Company. Photo opportunity and media conference

WHERE:  Sheraton Centre, 123 Queen Street West, Toronto

WHEN: Monday, June 22, 2026

10:45 a.m. – Media are asked to assemble in the City Hall Room at the Sheraton Centre.

Approximately 11:00 a.m. – Opening photo opportunity. Media will be escorted to the bargaining room for the ceremonial handshake and b-roll of the bargaining table.

1:00 p.m. – Unifor media conference. City Hall Room. 

Zoom link and media call-in line available to registered media.

WHO:   
Lana Payne, Unifor National President

John D’Agnolo, Unifor Ford Master Bargaining Chairperson, Unifor Auto Council Chairperson. 

For the latest news and helpful resources visit autotalks.ca

Media Contact

Kathleen O’Keefe

National Communications Director
Email

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